Philip Kotlers Bestseller »Grundlagen des Marketing« zählt zu den weltweit erfolgreichsten Standa...

Principles of Marketing, 8th European Edition, by Kotler et al. admirably covers a wide range of ...

An engaging and practical introduction to marketing

Also available with MyLabï¿¿Marketing

This book is a study of a people and a place and various performances in a post-conflict milieu t...

What can the history of a nation's football reveal about that nation's wider political and socio-...

What can the history of a nation's football reveal about that nation's wider political and socio-...

This groundbreaking collection provides the first detailed social analysis of football within Afr...

The game of football has played a key role in shaping and cementing senses of national identity t...

Building an inclusive workplace needs everyone (men included) to act as allies. If you are uncert...

This ethnographic study of a mixed-occupancy housing estate near the centre of London refocuses t...

This ethnographic study of a mixed-occupancy housing estate near the centre of London refocuses t...